Paula Land wrote the definitive guide to content audits and inventories almost ten years ago. A lot has changed since then. The new edition of “Content Audits and Inventories: A Handbook for Content Analysis” has been extensively updated to account for the evolution of auditing practice, including 100 pages of new content and a new […]
Content Strategy Insights podcast
Edifying conversations with content strategists of all stripes: enterprise, UX design, product, branding, technical, etc.
Hosted by Larry Swanson.
Complete list of podcast episodes
Subscribe at iTunes, Google Play, Spotify, Stitcher, TuneIn, or SoundCloud. Watch video versions of the interviews at YouTube.
Eileen Webb: Cultivating Authentic Human Relationships at Work – Episode 145
When your organization talks about “bringing your whole self to work,” they’re likely picturing an idealized version of you, not the complex human that you actually are. Eileen Webb helps people and teams build better relationships at work by connecting them with their actual authentic selves. Her approach isn’t touchy-feely, summer-camp trust-fall theater. It’s pragmatic […]
Preston So: Immersive Content and Usability – Episode 144
Designing content for immersive experiences has been around longer than you might think. Many people jump straight to modern VR headsets when they think about immersive digital experiences, but the craft of immersive content design also shows up in applications like location-aware text alerts and games like Pokemon Go. Preston So has just written the […]
Kaysie Garza: Research-Backed Content Design at Hotjar – Episode 143
Building a content design team is typically a long process. At Hotjar, Kaysie Garza has had the chance to build a new content-design practice with two colleagues at her side from the very beginning. Hotjar offers a variety of research products, so Kaysie and her team have also been able to inform their work with […]
Rebekah Wolf: Including Content Design in Design Systems – Episode 142
Content has always been a key element of any design system, but content designers have only recently become part of these system teams. It’s still early days, but the role of content in design systems is evolving rapidly. Rebekah Wolf has been part of that evolution through her work as a content designer on Microsoft’s […]
Sheryl Cababa: Closing the Loop – Systems Thinking for Designers – Episode 141
Sheryl Cababa wants to help designers of all kinds cultivate a systems-thinking mindset. Her new book – Closing the Loop: Systems Thinking for Designers – shows designers how they can expand their impact by adding a systems-thinking lens to their view of their work. Rather than setting out specific methods or practices, Sheryl focuses on […]
Debbie Levitt: Journey Mapping and Task Analysis – Episode 140
Any business you ask will claim to be focused on their customers’ needs. But it can be hard to find companies that embody actual customer centricity in their design and business processes. Debbie Levitt helps companies discover the actual pathways that their customers are taking and shows them how they can help customers accomplish the […]
Jane Ruffino: Archaeology, Language, and Content Design – Episode 139
Content strategy work is largely about language and how people use it. So to do our best work, we need to have a strong understanding of the language ecosystems we navigate. Jane Ruffino comes to content strategy and design with a background in archaeology. She shows how practices that archaeologists use to understand how different […]
Sarah O’Keefe: The Evolution of Technical Content Strategy – Episode 138
Technical content strategy has evolved dramatically over the past 25 years, and Sarah O’Keefe has had a bird’s-eye view of the whole process. As the CEO of Scriptorium, a leading content-operations consultancy, Sarah has both witnessed and participated in the massive changes that have unfolded in the world of technical documentation. We talked about: the […]
Jonathan McFadden: Inclusive Content Design – Episode 137
The benefits of inclusive design practices are clear: better business results and more satisfied users of our digital products. Our task now is to sharpen our focus on inclusion in our content-design craft. We also need to get better at convincing leadership to support this work. Jonathan McFadden has been practicing inclusive design for years […]