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Content Strategy for Growing Businesses

Paula Land: Content Strategy in the Enterprise – Episode 002

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Paula Land - Content Strategist - Anita Nowacka PhotographyPaula Land comes to content strategy via a career in publishing and a ten-year stint at Microsoft where she managed millions of pages on the MSDN website. She currently operates a content strategy consultancy and offers a website content inventory tool.

Video

Here’s the video version of my interview with Paula:

About Larry

Larry Swanson is a lifelong publisher and 20-year digital strategist. He hosts the Content Strategy Insights podcast and shares DIY Content Strategy guides with non-experts. In his spare time he organizes and promotes Seattle community events and plays in Seattle's community samba band, VamoLá!

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