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Are Halland

Are Halland: The Core Model – Episode 108

November 2, 2021 by Larry Leave a Comment

podcast cover art for interview with Are Halland, inventor of the Core Model for content strategy

Are Halland’s “Core Model” has guided the work of content strategists, information architects, web marketers, and other digital professionals for more than 15 years. The model grew out of the need to align stakeholders around a practice that could balance user needs, business concerns, and content creation for websites. It has evolved into a versatile […]

Filed Under: Digital Practice Insights (formerly Content Strategy Insights) Tagged With: Are Halland, core model

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