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content effectiveness

Colleen Jones: The Content Advantage – Episode 47

June 16, 2019 by Larry Leave a Comment

podcast episode information with photo of Colleen Jones, author of "The Content Advantage"

Colleen Jones is a Jedi Master of content effectiveness. She helps organizations plan, create, and improve operations that produce user-focused content. Colleen and I talked about: her return to consulting after 9 months leading the content team at Mailchimp content effectiveness – how it’s a needed new way of measuring content succcess that fits conceptually […]

Filed Under: Content Strategy Insights Tagged With: Colleen Jones, content effectiveness, content intelligence, content ops

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