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content strategy evolution

Erin Golden: The Evolution of Content Strategy – Episode 78

August 11, 2020 by Larry Leave a Comment

podcast cover art for interview with Erin Golden, an expert on the evolution of the field of content strategy

Erin Golden and her colleagues have created a model that shows the evolution of the practice of content strategy. Drawing on the Kardashev scale – an astrophysics method for measuring a civilization’s level of technological advancement – they rank content strategy practice along a 1-to-5 range. K1 represents the first stage, when content strategists were […]

Filed Under: Content Strategy Insights Tagged With: content strategy evolution, content strategy history, Erin Golden, Kardashev scale

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