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Mario Ferrer

Patricia Gomez and Mario Ferrer: Content Design “Glue” – Episode 97

May 11, 2021 by Larry Leave a Comment

podcast cover art for interview with Patricia Gomez and Mario Ferrer of King Games

Patricia Gomez and Mario Ferrer lead the content design team at King Games, the makers of Candy Crush and other popular mobile games. They operate at a scale that might intimidate some people, designing experiences for nearly a quarter of a billion users. Serving that many customers forces them to be thoughtful about the tools […]

Filed Under: Content Strategy Insights Tagged With: content design, King Games, Mario Ferrer, Patricia Gomez

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Elless Media is the home of Larry Swanson’s content strategy, content modeling, and information architecture consultancy and the Content Strategy Insights podcast.

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