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UX Content Strategy - Larry Swanson - Seattle, WA

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Noz Urbina

Noz Urbina: Adaptive Content for Personalization – Episode 85

October 19, 2020 by Larry Leave a Comment

cover art for podcast interview with Noz Urbina, personalized content expert

Noz Urbina can help you navigate the hype around personalization and create genuinely helpful customized content experiences. Noz focuses on the fundamentals that create useful, usable adaptive content. He starts with customer journey mapping and persona creation to develop an evidence-based picture of his users. Then he builds modularized content models that address those user […]

Filed Under: Content Strategy Insights Tagged With: adaptive content, Noz Urbina, personalization

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Elless Media is the home of Larry Swanson’s content strategy and UX writing consultancy and the Content Strategy Insights podcast.

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