Paula Land wrote the definitive guide to content audits and inventories almost ten years ago. A lot has changed since then. The new edition of “Content Audits and Inventories: A Handbook for Content Analysis” has been extensively updated to account for the evolution of auditing practice, including 100 pages of new content and a new […]
Paula Land
Paula Land: Content Strategy in the Enterprise – Episode 2
Paula Land comes to content strategy via a career in publishing and a ten-year stint at Microsoft where she managed millions of pages on the MSDN website. She currently operates a content strategy consultancy and offers a website content inventory tool. Video Here’s the video version of my interview with Paula: