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Robinhood

Selene De La Cruz: Building Trust with Content Design – Episode 155

August 8, 2023 by Larry Leave a Comment

podcast cover art for interview with Selene De La Cruz, expert on trust-building with content design

Before you let a business manage your hard-earned money, you need to trust them. Selene De La Cruz and her colleagues at Robinhood have developed principles-backed practices that earn the trust of customers who use Robinhood’s brokerages services. We talked about: her work on brokerage products at Robinhood how they tailor in-product recommendations based on […]

Filed Under: Content Strategy Insights Tagged With: content design, Robinhood, Selene De La Cruz, trust

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2023 conferences and workshops

  • Utterly Content (moderating AI panel), February 27-March 2
  • This is Service Design Doing Executive School (attending), March 6-10
  • The European Chatbot & Conversational AI Summit (attending), March 14-16
  • Confab (attending), May 2-3
  • The Knowledge Graph Conference (co-chairing content track), May 8-12
  • Decoupled Days (co-organizing), August 16-17
  • Semantics (attending), September 20-21
  • EuroIA (attending), September 22-23

About Elless Media

Elless Media is the home of Larry Swanson’s content strategy, content modeling, and information architecture consultancy and the Content Strategy Insights podcast.

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