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Jess Sand: Community Stewardship at Content + UX – Episode 127

November 3, 2022 by Larry Leave a Comment

podcast cover art for interview with Jess Sand, organizer of the Content + UX Slack community

Jess Sand organizes the Content + UX Slack, a vibrant community of 15,000 content professionals. While it may be best known for the salary-transparency requirement in its very active jobs channel, members of the community also appreciate the wide-ranging conversations there and the support of their fellow content practitioners. We talked about: her take on […]

Filed Under: Content Strategy Insights Tagged With: community, content, Jess Sand, UX

Jesse James Garrett: Author of The Elements of User Experience – Episode 123

August 14, 2022 by Larry Leave a Comment

podcast cover art for interview with Jesse James Garrett, author of The Elements of User Experience and design leadership coach

In the late 1990s, as digital practices like web design and development emerged, experiences were being created and users were getting attention, but the practices that guided that work had not yet been articulated. That’s when Jesse James Garrett wrote his book, The Elements of User Experience. After sharing his ideas in numerous client pitches […]

Filed Under: Content Strategy Insights Tagged With: Jesse James Garrett, leadership, UX

ConveyUX Strategy Panel: Balancing Quantitative and Qualitative Perspectives – Episode 65

April 20, 2020 by Larry Leave a Comment

photo of panelists on the UX research panel at ConveyUX 2020 in Seattle, WA

Back in early March, when it was still safe to gather in person, we convened a panel of UX strategy experts at the ConveyUX conference in Seattle. Cora Cowles is Associate Experience Director at Huge Detroit Laura Joss is Global Director of the Design Research team at Motorola Brent Summers is Director of Marketing at […]

Filed Under: Content Strategy Insights Tagged With: Brent Summers, Cora Cowles, Laura Joss, research, UX, UX research

Tamara Adlin: The Power of Personas – Episode 59

December 9, 2019 by Larry Leave a Comment

podcast cover art for interview with Tamara Adlin, expert on persona development

Tamara Adlin uses the power of user personas to align teams and help them develop better products. Tamara literally co-wrote the first book on how to develop and use personas. She has subsequently developed several practices that help teams align executives and other stakeholders on how to build genuinely customer-focused products and services. Tamara and […]

Filed Under: Content Strategy Insights Tagged With: personas, Tamara Adlin, UX

Brittney Urich: Connecting Content and Design – Episode 57

November 18, 2019 by Larry Leave a Comment

cover art for podcast interview with Brittney Urich, senior user experience designer at Ogilvy

Brittney Urich has been connecting content strategy to UX design from the very start of her career. As a senior user experience designer at Ogilvy’s Denver office, Brittney educates both her clients and her colleagues about how content and design support each other. Brittney and I talked about: her background in professional writing, content strategy, […]

Filed Under: Content Strategy Insights Tagged With: Brittney Urich, content strategy, Ogilvy, UX

Jenn Marie: Brand Copywriting & UX – Episode 36

January 25, 2019 by Larry 1 Comment

Jenn Marie helps small businesses share their authentic selves online. She focuses on personality-driven content marketing that helps her clients start conversations with their customers and prospects. Jenn and I talked about: how her diverse business background prepared her for internet marketing work how her work in experiential marketing informs her branding expertise the confluence […]

Filed Under: Content Strategy Insights Tagged With: branding, copywriting, Jenn Marie, SMB, UX

Andrea Zoellner: UX Copywriting – Episode 34

October 23, 2018 by Larry Leave a Comment

Andrea Zoellner - UX copywriter

Andrea Zoellner is passionate about making the web more accessible and usable. With clear UX copywriting and a single-minded focus on the user, she helps people succeed online. Andrea and I talked about: her passion for making the web more accessible her path to UX copywriting via communications and journalism her definition of UX copywriting: […]

Filed Under: Content Strategy Insights Tagged With: Andrea Zoellner, copywriting, UX

David Dylan Thomas: Cognitive Bias & Content Strategy – Episode 27

May 25, 2018 by Larry Leave a Comment

David Dylan Thomas studies human behavior to develop better content strategies. His cognitive-bias hacks help you tame counter-productive thought processes to create less biased content experiences. David and I talked about: his evolution from filmmaker to content strategist the introduction of content strategy as a discipline at Think Company how awareness and knowledge of cognitive […]

Filed Under: Content Strategy Insights Tagged With: cognitive bias, David Dylan Thomas, UX

Joe Welinske: Crafted Communication – Episode 26

May 17, 2018 by Larry Leave a Comment

Joe Welinske

Joe Welinske creates content strategies and other crafted communication as a UX practitioner, teacher, and event organizer. Joe is super-thoughtful about the role of content in helping people use technology. We had a great conversation about his journey from old-school technical communicator to leading-edge UX practitioner. We talked about: Joe’s journey from industrial engineering to technical communication […]

Filed Under: Content Strategy Insights Tagged With: crafted communication, Joe Welinske, UX

Jared Spool: UX Content Strategy – Episode 25

May 10, 2018 by Larry Leave a Comment

Jared Spool - founder of UIE and Center Centre

For nearly 40 years, Jared Spool has been helping publishers and software developers create better experiences for their users. Along the way, he has also helped companies apply UX design principles to the process of creating content for their customers. Jared is one of the best-known and most widely cited practitioners and educators in the […]

Filed Under: Content Strategy Insights Tagged With: Jared Spool, user experience design, UX, UX design

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Elless Media is the home of Larry Swanson’s content strategy, content modeling, and information architecture consultancy and the Content Strategy Insights podcast.

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