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product graph

Nicole Buckenwolf: Making Sense of Complex Product Graphs with Taxonomies and Ontologies – Episode 92

March 23, 2021 by Larry Leave a Comment

cover image for podcast interview with Nicole Buckenwolf, product taxonomy and ontology expert

Nicole Buckenwolf organizes the product information that you see at businesses like Amazon and Etsy. Big retailers use product graphs, ontologies, and taxonomies to classify and categorize the millions of products they carry. Building these massive catalogs involves a variety of users and collaborators. Both the vendors who provide the products and the shoppers who buy […]

Filed Under: Content Strategy Insights Tagged With: Amazon, Etsy, Nicole Buckenwolf, ontology, product graph, taxonomy

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Elless Media is the home of Larry Swanson’s content strategy, content modeling, and information architecture consultancy and the Content Strategy Insights podcast.

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